Januray 18, 2012
January 2012 sees the re-launch of the Lotus Professional® Marathon™ dispenser range, incorporating an interleaved hand towel and toilet tissue dispensing solution. The new sleek Marathon™ dispensers provide total washroom solutions which can be combined to meet the functional and aesthetic requirements from HoReCa, to schools and healthcare. Each dispenser is easy to use and low on maintenance with an optimised dispensing mouth, providing sheet by sheet dispensing, ensuring users only touch and take one hand towel or toilet tissue at a time.
The new dispensers offer a new streamlined look and are available in translucent blue and white. Integrating the renamed M and Z fold paper towel options, and the 1 and 2 ply interleaved toilet tissue, the Marathon™ brand ensures customers can select the product most suited to their needs easier than ever before.
Each Marathon™ dispenser is made from a shock resistant poly-carbonate cover, with a removable key to reduce pilferage. Compatible with the Lotus Professional® range of M, Z and C fold paper towels; they can be topped up any time. They are also available in two sizes, small and medium to fit a wide variety of locations and where space is at a premium. Peter Maxwell, Trade Marketing Manager at Georgia Pacific Lotus Professional® brand says, “The new Marathon™ range combines classic folded paper towel and toilet tissue solutions with hygiene and consumption innovations for a modern dispenser suitable for all of the sectors we service. Its streamlined look signifies a move forward in the look and feel of the Lotus Professional® range of products, whilst the paper towel rebrand demonstrates our commitment to products that not only reduce consumption and improve hygiene, but meet the needs of our customers.”
The Lotus Professional® brand understands there is a vast choice of hand towels available and by simplifying the Marathon™ M and Z fold hand towel brand, customers are now able to easily select the correct paper towels to meet their needs. Ranging from value 1-ply paper towels, through to premium and luxury 2-ply towels, manufactured using ultra-absorbent TAD (Through Air Dried) technology, the benefits and intended use of each paper towel are clearer than ever before.
Paper towels continue to be the most hygienic way to dry hands. According to research conducted by Westminster University, paper towels reduce bacteria spread1 on hands by up to 77%, compared to jet air hand dryers and warm air hand dryers that encourage bacteria spread , in some cases meaning that a washroom user could be better off not washing and drying their hands at all2. By developing a fully dismountable dispenser that can be completely and easily cleaned as required, the Marathon™ hand towel dispenser range allows staff to maintain the dispensers internally, reducing the risk of germs and dirt contaminating paper towels inside the dispenser.
For more information about the Marathon™ range or any other Lotus Professional® products please call (+353) 01 806 8138, or visit www.lotusprofessional.ie
1 Comparative study of different hand drying methods
2 According to Keith Redway, University of Westminster